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Nike's Colin Kaepernick stance isn't trying to be 'woke'. It's trying to sell shoes.
Nike, Colin Kaepernick and the pitfalls of 'woke' corporate branding
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Nike, Colin Kaepernick and the pitfalls of 'woke' corporate branding
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PDF) Nike, Colin Kaepernick and the pitfalls of 'woke' corporate branding
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Nike - The Strengths, Pitfalls and Moral Dimension of Consumer Branding
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Nike, Colin Kaepernick and the pitfalls of 'woke' corporate branding
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Colin Kaepernick – News, Research and Analysis – The Conversation – page 1
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Nike, Colin Kaepernick and the pitfalls of 'woke' corporate branding